2014 however, Mercedes-Benz broke the mold and co-created a world cup song with the famous German rapper Mister Santos, that combined a well-known German football phrase (to get „the thing“) with a catchy rhythm.
With the help of countless cameos of German celebrities, the Youtube video became a viral hit and thus helped the song to chart in the iTunes top 100.
CD: Robert Herter
AD: Lucas Osis
CW: Nico Baumann